Why Main Line Sellers Hire Us
Everything we do in our approach to selling homes revolves around getting as many potential home buyers as possible to fall in love with your home, the same way you did.
Seller's Guide - Houses of the Main Line
Data Driven Marketing
Our marketing plan for selling homes is proactive, aggressive, and above all, results-driven. Today's technology makes it easier than ever for consumers to view any listing on the market. As agents, we can enter a home into the MLS, click a button, and watch it automatically appear on Zillow, Trulia, etc. Though this makes the data more accessible, it can also mean inaccurate information and, unfortunately, it can also make it harder for a buyer to distinguish one listing from another. After a certain point, they all tend to look the same. We wanted your listing to stand out from the crowd, so we decided to keep pushing.
Professional Photography
Image is everything. The photographs buyers see online are the determining factor in choosing which houses to see in person. We spend significantly more than other agents to hire only the BEST photographers in the Philly Metro area because we want our seller's homes to be presented in the best possible light. Click on the link below to see an example of our photography.
Drone Video Home Tours
The amount of time effort and budget an engaged couple takes selecting their videographer for their wedding applies exactly the same way to us when we selected the perfect drone videographers to create tours for our listings. The properties we represent will have an INCREDIBLE drone videos that will WOW buyers. Click on the video below to see a spectacular 180 year old Villanova farmhouse that we sold in four days.
3D Floor Plans & Virtual Reality Tours
Prior to our putting your house on the market, our professional Virtual Reality Videographer will visit your home and will create a 3D Virtual Reality (VR) Tour of it. Potential buyers near and far will be able to view your property as if they were there. For the more high-tech buyers, they can put on their VR Glasses and virtually tour your home. There have been many cases when buyers have purchased homes without ever going to the property because of this modern technology.
Effective Staging
Every property that we market, we pay to have a professional stager come to your home and offer her insights into what can be done with your home to improve it the way it is or give you options to make it look even better. There is never an obligation to change anything or pay to stage it, just suggestions. By doing this, we have been able to sell homes much quicker than others on the market and sell homes that weren't able to be sold by other agents. Many times we are able to greatly improve the appearance of the home with minor changes to the house.
Beautiful Web & Mobile Experience
This website earns the attention of today's modern, mobile responsive buyers. It's a proven fact that consumers distrust ugly and boring websites. Your home deserves to be showcased in all its glory! This website is user-friendly, beautiful, and captures 100's of leads each month. Some of those folks may be potential buyers for your house!
Massive Facebook, Instagram, & Twitter Marketing Campaigns
The average Realtor waits until a home is listed in the MLS to start marketing and then waits for buyers to come to them. Not us. Before your home is even listed we'll launch a marketing campaign to get potential buyers and buyer agents excited about your home. Our typical pre-listing marketing campaign gets hundreds of potential homebuyers interested in learning more about your home.
How do we get buyers to our website to see your listing? We employ a few different strategies, but chief among them is Facebook, Instagram, and Twitter marketing. Our digital marketing is a huge difference maker that sets us apart from the average Realtor. Social media has become a marketing powerhouse. The average person spends over an hour on social media per day which is an incredible marketing opportunity. We'll create a custom social marketing campaign for your property that reaches tens of thousands of potential buyers. Bottom line, we know how to turn "likes" into leads.
Unique Storytelling
Your home is special, so the way it's presented should reflect that. Every home has a unique story and we offer your home a unique voice that will stand out while beautifully showcasing the features buyers want to see. We ask our sellers what they loved about living in their home and use their specific quotes in the narrative of the home so buyers can picture themselves as the new owners.
Targeted Email Marketing
Our extensive marketing efforts have helped us create a database of over 5,300 buyers who may be searching for your home right now. We engage our buyers by emailing them Main Line specific blog content that keeps them returning to our site. We email our "Best New Main Line Listings of the Week" every Friday and many of the buyer open those emails and view the listings we selected. We also will email any new listings we have to them, often BEFORE they're in the MLS. This creates excitement about and interest in our new listings even before they hit the market. Other Main Line content that engages our buyers are school reports, market statistics, Cost vs Value Reports, new restaurant openings, and much more!
Data and Market Trends
We use the latest data and market trends not only to keep you apprised as to where your home compares to the competition, but also to keep you updated as to how many people have seen your listing during its list term. This gives you valuable insight as to how competitive your listing is within the market. Using an automated valuation tool, we can keep constant tabs on your home's value during the course of the listing term, and, we trust these tools so much we use them quarterly for our client market snapshot updates. We're happy to create a market report for you - just ask us!
Community Expert
We live here. We work here. We're raising our families here. As active members of the Main Line community, we've developed meaningful connections with professionals that are willing to help make the process easier for YOU.
You will love our preferred contractor list. We know the very BEST contractors, builders, plumbers, electricians, landscapers, cleaners, and many more. We know they're great because we've used them personally. We take the stress out of getting your house ready for market by scheduling the repairs that your home needs QUICKLY. Our team will make the listing process easy for you.
Communication
We're expert communicators. Need any answer quickly? Call, text, or email us and we'll respond with your answers right away. We'll keep you informed throughout the entire process, from the time you sign a listing contract until you're signing your closing documents at settlement, we'll make sure you know every detail of your transaction.
Not Quite Ready?
That's ok! We are always just a phone call, text, or email away to answer any questions you have about selling a home, buying a home, or anything else related to the real estate market.